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South African Tourism Launches Nelson Mandela-Inspired ‘Madiba’s Journey’ App

South African Tourism announced a launch of a ‘Madiba’s Journey’ phone app, creation it easier than ever for tourists to try a multi-faceted end by a lens of South Africa’s late former boss and tellurian icon, Nelson Mandela.

Following Mandela’s flitting in late 2013, South African Tourism gifted increasing consumer seductiveness to retrace his bequest firsthand in South Africa. To support to this demand, South African Tourism partnered with The Nelson Mandela Foundation to rise a “Madiba-inspired traveller attractions” map highlighting a 4 pivotal provinces that tangible a iconic leader’s shining life. Given a success of a map, that resulted in countless inquiries from debate operators on how to best incorporate attractions applicable to Mandela’s story into their packages to South Africa, a ‘Madiba’s Journey’ giveaway mobile app was created. A healthy extension, a user-friendly app provides visitors with all a information they need right during their fingertips to excavate deeper into a country’s abounding past.

Released in time to commemorate a 25th anniversary of a former president’s recover from prison, a new app facilities traveller sites and attractions via South Africa that were pivotal to Mandela’s tour to freedom. These operation from a UNESCO World Heritage Site, Robben Island, where Mandela served 18 of his 27-year incarceration, to his post-Presidential bureau during a Nelson Mandela Centre of Memory and Qunu in a Eastern Cape, where he is laid to rest. Liliesleaf in Rivonia is also a featured attraction, that was once a haughtiness centre of a ransom transformation and a place of retreat for a leaders, Nelson Mandela included.

Utilizing location-based services to settle that captivate a user is now visiting, a GPS-enabled app provides real-time information, such as created and audio details, hit details, map previews, and print galleries to heighten their experience. In further to featuring an channel builder, a app also identifies a user’s vicinity to other Mandela-inspired traveller attractions, permitting them to seamlessly devise their route. Further, users can simply share their knowledge on amicable media and acquire rewards for their travels, enlivening them to revisit some-more than one Madiba locale.

The app is now accessible for download in English from a Apple iTunes store and a Google Play store.

South Africa,

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